🎮😎 Game on! The largest international gaming academic event is back at #PKU! Join leading scholars and passionate gamers for the 2025 Boya Academic Conference on Video Game from April 19-20! This year’s theme, “Well-Defined/Defied Archetype: Overhauling the Concept of Genre in Game Studies,” invites you to explore the evolution of gaming genres—from non-linear narratives to diverse player types and emotional design. Co-hosted by the School of Arts and the Video Game and Art Research Center at PKU, the conference will feature discussions on game genre theory, player research, and gaming philosophy—the essence of video games as the ninth art. 🎨✨ 🕹 Check out the full Day 1 schedule ➔ mp.weixin.qq.com/s/-IweGO6cqJgL… #HappeningNow #Beida #PKUEvents #PKUArts #PKUGARC #GameStudies

🎮😎 Game on! The largest international gaming academic event is back at #PKU! Join leading scholars and passionate gamers for the 2025 Boya Academic Conference on Video Game from April 19-20! This year’s theme, “Well-Defined/Defied Archetype: Overhauling the Concept of Genre in Game Studies,” invites you to explore the evolution of gaming genres—from non-linear narratives to diverse player types and emotional design. Co-hosted by the School of Arts and the Video Game and Art Research Center at PKU, the conference will feature discussions on game genre theory, player research, and gaming philosophy—the essence of video games as the ninth art. 🎨✨ 🕹 Check out the full Day 1 schedule ➔ mp.weixin.qq.com/s/-IweGO6cqJgL… #HappeningNow #Beida #PKUEvents #PKUArts #PKUGARC #GameStudies